Our work | Audience and market development

Four New Zealand publishers and a literary agent have been offered grants supporting international market development opportunities as part of Creative New Zealand's Audience and Market Development Strategy for Literature.

Creative New Zealand is developing its priorities around investment in international market development for the visual arts. These priorities will inform its Strategic Plan and investment decisions for 2007 to 2010 and beyond.

The New Zealand Book Council is calling for applications to its International Writers' Programme. In conjunction with a Creative New Zealand audience development initiative, the Book Council can offer support to New Zealand writers attending high-profile international literary events.

New Zealand publishers and agents wishing to attend key international book fairs in 2008 or pursue international market contacts are invited to apply to Creative New Zealand by 30 November for grants of up to $3000 towards the cost of travel.

The "quick response" touring fund is designed to support well-developed international tours that have been negotiated as a result of prior Creative New Zealand investment.

Creative New Zealand is co-ordinating and funding a New Zealand presence, including producers and performers, at the 8th Australian Performing Arts Market to be held in Adelaide from 25 to 29 February 2008.

International travel assistance to publishers and writers, The New Word website, brining international publishers and agents to New Zealand, and a month-long celebration of New Zealand books are among the Creative New Zealand initiatives aimed at developing the readership for New Zealand literature, both in the domestic market and overseas.