28 Nov 2013
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We will be live streaming a presentation of the first year’s results of Creative New Zealand Optimiser– an online marketing benchmarking study specifically relevant to New Zealand arts organisations.
What: Presentation of the Optimiser online marketing benchmarking pilot results
When: Monday 2 December 2013, 3:30pm to 4:30pm
How: The event will be live streamed. Watch the event online here
By extracting data from 38 New Zealand arts organisations, Optimiser allows arts organisations to compare and contrast their results against other similar New Zealand arts organisations for the first time, and to understand key trends in online behaviour.
“The Optimiser Benchmarking Programme is a really important part of the puzzle for us, it is vital for giving us context to our online results.”
Optimiser participant 2013
Join us to hear some of the key findings and what they mean for New Zealand arts organisations at this 1-hour presentation aimed at Board members, Senior Executives and Marketing Directors/Managers.
For any queries, please contact Cassandra Wilson firstname.lastname@example.org
Title: Is your online marketing measuring up? - Live stream
Venue: Your computer or tablet
Date: 2 December 2013