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Extension Package

Update: Applications have now closed.

This package helps your organisation develop partnerships and to extend its networks and reach. It also provides training on how to diversify your organisation's income so it is more sustainable.

Timetable for Extension Package (pdf 60KB)

The international programme provides contestable opportunities to apply for coaching to develop an international strategy and to take part in market research and cultural exchange initiatives. Organisations can also apply for international presentation opportunties.

The Toi Pōneke Activation Initiative - Growing Income Streams

This initiative will help organisations to increase their income by developing new or existing revenue opportunities.

The Ākina Foundation will present two, full day workshops and provide 20 hours of coaching over five months. By the end of the programme participants will have:

  • explored opportunities to develop new income streams and be ready to pitch for a new investment
  • evaluated opportunities to develop new income streams and assessed business models and market fit
  • created a plan to implement new income streams
  • developed leadership and learning capabilities and behaviours for social change.

Participants will be expected to spend a day a month developing their ideas and plan.

The training is provided in partnership with The Akina Foundation and Toi Pōneke Arts Centre. The workshops will be held in Wellington but organisations from anywhere can apply.

Who is it for?

General managers, chief executives and senior managers. One place is available in the Extension Package for organisations in the Toi Tōtara Haemata and Toi Uru Kahikatea investment programmes.

When and how much?

  • Workshops on 6 December 2016 and 13 February 2017.
  • Coaching between December 2016 and April 2017.
  • Applications open on 3 October and close on 28 October 2016.
  • $500 plus GST per organisation.

Evaluating databases, information and management reporting systems

Arts organisations will be provided with advice on how to:

  • access customer data and make better use of databases
  • assess and address problems with data, databases, information and management reporting systems and their implementation
  • choose a new CRM or ticketing system
  • integrate information systems they use regularly.

Participants will take part in a full day consultation and audit within their organisation. After which, you will receive a summary report with practical recommendations and an action plan.

Who is it for?

Staff responsible for marketing, audience development, box office management or who are involved in management reporting. Participants should have a working knowledge of your organisation’s databases, ticketing, CRM and online systems.

Two places are available in the Extension Package for organisations in the Toi Tōtara Haemata and Toi Uru Kahikatea investment programmes. 

When and how much?

  • Applications open on 17 October and close on 18 November 2016.
  • Programme is delivered between January and March 2017.
  • $500 plus GST per organisation.

Sponsorship coaching

This new initiative will assist organisations to understand the market value of an existing sponsorship, eg naming rights and help them identify industries to approach for sponsorship opportunities.

Specialist provider The Gemba Group will help you maximise the value of existing sponsor partnerships and better understand what corporate sponsors are looking for from partnerships. You will receive coaching in one or more of the following modules, via an application process:

  1. Sponsorship Valuations: using Gemba’s repository of New Zealand sponsorship agreements you will receive a market valuation of a sponsor partnership.
  2. Partner Targeting Principles: will help you the identify industries most aligned with your organisation and audience base. You will be coached on how to identify potential partners, eg banking, automotive or insurance, based on consumer insights, and how to effectively target potential partners.
  3. Corporate Identification: based on the identified industries from the Partner Targeting Principles module you will receive a toolkit to help you approach up to six best-fit corporates for sponsorship.

Who is it for?

Senior managers and staff who are responsible for sponsorship and revenue development and/or monitoring and implementing an existing sponsorship strategy.

At least six places for organisations in the Toi Tōtara Haemata and Toi Uru Kahikatea investment programmes. 

When and how much?

  • Applications open on 31 October and close on 25 November 2016.
  • Programme is delivered between January and June 2017.
  • $500 plus GST per organisation.

International strategy coaching grants

These grants are to help arts organisations develop an international strategy and acquire and apply strategic planning skills.

When and how much?

  • Up to five grants of $2,500 plus GST are available for organisations within the Growth, Extension, Refresher and Change packages in the Toi Tōtara Haemata and Toi Uru Kahikatea investment programmes. 
  • Applications open on 31 October and close on 25 November 2016.

Development and resources : Extension Package