Move on Up

Creative New Zealand in partnership with Morris Hargreaves McIntyre has developed a programme that enables arts organisations to become increasingly vision-led and audience focused. The programme, Move on Up, shows organisations how to understand, reach out, communicate and engage with more people, more effectively.

Move on Up takes organisations through this development process each year, with organisations selected on the basis of their aspirations towards:

• becoming financially solvent
• developing strong leadership
• showing strong artistic vision
• being open to change
• having access to their own audience data

Eleven organisations have completed Move on Up since 2008:

• Centrepoint Theatre
• Fortune Theatre
• Chamber Music New Zealand
• Taki Rua Productions
• Circa Theatre
• The Physics Room
• Govett-Brewster Art Gallery
• Auckland Readers & Writers Festival
• Artspace
• Toi Maori
• Footnote Dance Company.

Organisations participating now:

• Downstage Theatre
• SOUNZ
• Silo Theatre
• Christchurch Symphony Orchestra
• Arts Access Aotearoa

For further infomration please contact Helen Bartle

Move on Up resources

Download resources to find out more about the programme:

Move on Up overview (pdf 153kb)

Insight Required | Morris Hargreaves McIntyre (The 7 Pillars of Audience Focus) (pdf 450kb)